Manage Operations Efficiently and Increase Monitoring

Diversity and Inclusion remain essential themes for communication

As we have already seen , talking about diversity and inclusion is a trend that brands have embraced in recent years and that will remain in their communication for a long time to come. And even in 2022, consumers Manage Operations expect companies to take genuine positions on certain social issues or to do something concrete for people, society, the planet. Why do it? Because companies will benefit above all.

In fact, a McKinsey study found that companies that embrace diversity experience a 19% increase in revenue and a 35% improvement in performance.

Influencer marketing? It will become more measurable and effective

NATIONAL Public Relations reveals it among the trends for 2022, always from a digital pr perspective: investments in influencer marketing will increase by 13.8 billion dollars and, consequently, companies Hong Kong Phone Number List will want to have clearer and new results and more specific KPIs.

Social platforms such as Instagram and TikTok have long been Manage Operations introducing new tools to improve measurability and monetization for influencers and creators. And creators and influencers themselves are optimizing their content to deliver authentic and easily measurable KPIs.

But, beyond these useful tools, a winning digital pr strategy will always be measured by the ability to know how to choose the right profile and the right message, constantly analyzing data and feedback DZ Leads thanks to effective and efficient monitoring planning , such as those proposed by The Eco della Stampa to its customers.

Relations reveals it among the trends for 2022, always from Manage Operations a digital pr perspective: investments in influencer marketing will increase by 13.8 billion dollars and, consequently, companies will want to have clearer and new results and more specific KPIs.