A higher impact by responding to the context

The location component. an example of Vodafone data with the number of visitors inflow and outflow from Bilbao including gender age and some other data. Above is an example of Vodafone data with the number of visitors inflow and outflow from Bilbao including gender age and some other data. This article is purely about geospatial data in the context of mia planning. It is clear that there are endless other areas of application agriculture defense police road construction logistics journalism. DOOH workflows In fact we can use DOOH in ways DOOH in ways Way audiences Screens are the last mass mium in public spaces that are difficult to avoid. Large groups of Dutch people can be reach because almost everyone comes outside.

With the new reach research

BRO Next reach within target groups can be Germany Telegram Data across multiple mium types. Way locations The second use case of DOOH is to advertise around key points of sale or only in areas where an advertiser is available. waste ruction is the most important goal. So around BMW dealers or in a supermarket catchment area. This requires tooling that allows you to draw rays around locations and filtering so that all OOH objects can be select within them. Way context In the third workflow meaning is deriv from a location a context deriv bas on geodata and time of day such as interest activity and relevance.

The aim here is primarily to achieve

Meaning Kenya Telegram Number often be given to one or more elements at a location in combination with time as a factor such as the day of the week or time of day. For planning campaigns with awareness and reach objectives BRO Next and the merger of NMO reach studies will make crossmia planning possible. The advertising budget can then be divid as optimally as possible across radio TV online video social and DOOH so that the most costefficient and effective mix.